February claims another victim. Debuting in the months post-Christmas season, when films are discarded in a cinematic dumping ground, Apple’s latest film, Argylle, is proving just how hard it is to launch new franchises in the wake of the demise of the superhero genre’s implosion. Limping through a brutal opening weekend with only 35 million dollars, far from reaching the necessary 200 million needed to recover just the purported production budget, not including advertising, Matthew Vaughn’s would-be spy-caper franchise is finished. The initial reviews for the Henry Cavill-headlined film didn’t help, but ultimately, the sheer disinterest of audiences doomed this new entry in the spy-spoof genre.