They say you can’t judge a book by its cover — but can you judge a film by its poster? Whether it reveals too little (or too much) of the film, such as its characters or plot, movie posters are often one of the first impressions the audience has of a film. Hanging on the walls of movie theaters, a well-done movie poster is almost as memorable as the film itself. When they’re done right, a poster should give the audience just enough information to intrigue them going into the movie — a balance of what’s there and not there.